We are for People and Brands

At ConsumerChoice we are for People and Brands, because brands are made by people for people, whether they are consumers, employees, suppliers or shareholders. Therefore, we have always dedicated ourselves to creating evaluation systems that allow us to reflect in a current, real and transparent way this relationship between brands and people, contributing to its continuous improvement: of brands and people.

Why?

Convenience

Consumers prioritize convenience in purchasing decisions

0 %

agree that evaluation systems facilitate their day-to-day choices

Identification

Consumers take turns in the evaluation made by their peers, other consumers

0 %

trust other consumers as a source of recommendation and evaluation

Recognition

Brands that think about the consumer, whose products and services satisfy deserve to be distinguished

0 %

agree that good brands should be recognized

Reality

Evaluation systems are a reality well accepted by consumers, in an increasingly chaotic world

0 %

trusts evaluation systems, follows them and accepts them as a purchasing decision factor.

* ConsumerChoice Study – January 2023

Where are we?

Portugal

1 of 8

Spain

2 of 8

Angola

3 of 8

Mozambique

4 of 8

Germany

5 of 8

France

6 of 8

Switzerland

7 of 8

Austria

8 of 8

FELIX
KÜSELL

CEO
CONSUMER GUIDANCE GROUP

JOSÉ BORRALHO

EXECUTIVE PRESIDENT AND FOUNDER
CONSUMERCHOICE EUROPE

At ConsumerChoice we are for People and Brands, because brands are made by people for people, whether they are consumers, employees, suppliers or shareholders.
Therefore, we have always dedicated ourselves to creating evaluation systems that allow us to reflect in a current, real and transparent way this relationship between brands and people, contributing to its continuous improvement: of brands and people.

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